Sony Launched A7 III Full-Frame Mirrorless Camera

Sony just launched a new addition their lineup for the full-frame mirrorless camera, the new Sony A7 III (ILCE-7M3).

The A7 III Features:

• 24.2 Megapixel back-illuminated Full-frame Exmor R BSI CMOS image sensor (with 15 stops of dynamic range at low light scenes)
• 93% AF Coverage
• Fast shutter speed at 10 FPS
• 4K video recording
• 4D FOCUS (425 contrast AF points, works with 693-point focal-plabe phase-detection AF system)

The A7 III key specifications:

• BIONZ X Image Processor, Front-End LSI
• 693-Point AF System
• 10 FPS Shooting
• UHD 4K30p Video with HLG, S-Log3 Gammas
• 2.36m-Dot Tru-Finder OLED Electronic View Finder
• 3.0″ 922k-Dot Tilting Touchscreen LCD
• 5-Axis SteadyShot INSIDE Stabilization
• ISO up to 204800
• WiFi, NFC
• Dual SD Slots
• USB Type-C Port
• Weather-sealed

This new addition to the full-frame family of Sony will ship this coming April, 2018 for about $2,000 USD for the camera body, and $2,200 USD in a kit with FE 28/70mm F3.5/5.6 lens.

In Canada, the price tag is $2,600 CAD for the camera body, and $2,800 CAD in a kit with the FE 28/70mm F3.5/5.6 lens.